The above falls down when work loses its provenance. Making something publicly viewable shouldn’t negate the possibility for the world to recognize the origin of a work and the person who crafted it. In fact, it should do the opposite. By bringing the flow back to the artist, the audience is prompted to participate in the evolving value of the items they are viewing, downloading and sharing.
There are humans behind these creations. Humans you can connect with in ways never before imagined. The gallery has moved from flat artists statements to deep links connecting you with as much information the artist desires to share. You can see their process, you can connect with their vision, you can buy their creations.
The time has arrived where artists can, if they choose to, view themselves as independent, public business entities. Why not further diversify the patronage model by building upon the idea of the publicly traded company? Where the company is the independent artist themself, and their art, the investors share? Growth happens when boundaries are stretched and new connections are formed.